In the News
news + blog articles
MONTRÉAL FIREFIGHTERS’ CAMPAIGN WINS TWO ‘BEST OUTDOOR ADVERTISING’ AWARDS
The first-ever campaign from the Montréal Firefighters’ Association is getting noticed by our international ad industry peers, winning the award for Best Canadian Outdoor Advertising at the 2025 Reed Awards, as well as the Gold Award for Best Outdoor Advertising at the 2025 Pollie Awards!
LA CAMPAGNE DES POMPIÈRES ET POMPIERS DE MONTRÉAL REMPORTE DEUX PRIX IMPORTANTS
La toute première campagne publicitaire de l’Association des Pompiers de Montréal obtient une reconnaissance de nos pairs internationaux ! Elle a remporté le prix d’or aux Pollies 2025 pour la Meilleure publicité extérieure, ainsi que le prix Reed 2025 pour la Meilleure publicité extérieure au Canada.
FireSmart™ Canada launches first national campaign to help protect Canadians’ homes
The Canadian Interagency Forest Fire Centre (CIFFC) has launched its first national, bilingual ad campaign for the FireSmartTM Canada program to help prevent fires and reduce the risk of damage to our homes and communities.
BC TEACHERS’ CAMPAIGN WINS ‘BEST CANADIAN TV AD’ AWARD
We’re thrilled to announce that BCTF’s latest campaign – Hire More Teachers – has been recognized by our peers in the advertising industry with the award for Best Canadian TV Ad at the 2025 Reed Awards! Haven’t seen the ad? Check it out!
Fresh new look, unified brand helps raise the profile of Manitoba’s allied health care professionals
Our team partnered with MAHCP to refine, strengthen, and revitalize the union’s visual identity. With the right brand tools, we knew we could equip the union with a visual identity that’s both more user-friendly and more easily recognizable to members, the public, and decision-makers alike.
STF campaign shows the impact of voters’ choices on Saskatchewan’s kids
The Saskatchewan Teachers’ Federation's new campaign has a powerful message: The choices we make at the ballot box live with our kids for years to come. The ad takes an unexpected and eye-catching approach to show a simple truth: elections matter, not just to us but to our kids.
CUPE BC’s campaign gets results for parents and kids
CUPE BC has been campaigning for better public childcare for years. Seamless Childcare is one of the best ways to make life easier for parents while making use of the existing school space, resources, and trained staff at BC’s public schools. The government announced that a pilot project will start this fall at 3 school districts.
Applications now open for inaugural Ian Reid Scholarship
We’re proud to announce that applications are now open for The Ian Reid Scholarship! Established earlier this year, The Ian Reid Scholarship will be awarded annually to students committed to working in politics to promote the values and goals of social democracy.
